Eight Essential Marketing Questions.
- What are your invention’s, product’s or service’s main benefits?
- What features deliver those benefits?
- What needs do those benefits fill
? - Who needs your invention, product or service?
- Where and how will you sell it?
- What will you charge?
- What barriers to sales do you face? – Competition? Cost? Manufacturing? Changing consumer habits?
- How do you get the word out?
Wyn Lydecker 